I’m sure by now you are well aware of my love for all things Baggu. If not, please see here, here, here . . . you get the idea. Well, they did it again, this time with keychains!

Adding to the new leather line, they’ve introduced two styles, the loop and the pouch. I think I prefer the clean, minimal look of the loop, but think the pouch is quite cute and would be perfect to keep some emergency money or a pot of lip balm in. I love the current color-pallete as well. That yellow is totally calling my name.

I can’t wait to see what they come up with next!